Main focus: content strategy
Languages: German, English, Italian, Dutch
Country: United Kingdom
Topics: content strategy, copywriting, content marketing, content workshop, content production, content creation
Services: Talk, Moderation, Workshop management, Consulting, Coaching, Interview
Willing to travel for an event.
Willing to talk for nonprofit.
We are inundated with content today, yet when it comes to our own content strategy, we often lack the tools to stand out.
Melody believes it's not complicated to create content that connects and copy that converts. She cuts through the noise and shows how you can build your brand with words.
She has written the ad copy for Europe’s leading vintage clothing company’s TV spot, creates content style guides that increase customer retention and helps companies to get clear on their tone of voice.
Examples of previous talks / appearances:
If you want to make it as an entrepreneur you need to learn how to connect, communicate and convert your audience and ideal client into a paying customer. How do you do that? With real, honest, authentic connection.
Here, we are picking the brain of industry expert, copywriter Melody Flumendorf, to find out what exactly an authentic connection looks and feels like, why it's essential and what can happen when we don't have it.
Melody is a copywriter for ambitious businesses worldwide and is well known for her clear, unfussy and funny writing style as well as the great rapport she has for her clients. When it comes to an authentic connection she talks the talk AND walks the walk. With clients across the world, she has helped individuals become thought leaders in their field via their content and copywriting.This talk is in: English
- The purpose of content
- Content vs copy
- How to use the right content for your audience
- How to find your brand voice
- Cote principles for content creation for sales
- A few points about female customers
- The customer journey
- The QUEST formula
- Blog/newsletter/ social media tipsThis talk is in: English
- An overview