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Julia Antkowiak

Julia Antkowiak
breathing digital.
My bio:

Currently I work as a Digital Strategy Consultant at VICO Agency, part of the VICO Research & Consulting family for clients such as LG, Alte Leipziger-Hallesche and Daimler. In the last few years brands like Mondelez, L'ORÉAL, Bosch and Google marked my path into a digital marketing future.

Started from the bottom... at a local radio station to an editorial assistant for a publishing house specialized on beauty. Completing my studies in media economics (B.A., Stuttgart Media University) while working as Creative Marketing Manager for a local automotive consulting company and shaping the internal Marketing Communication platform for Mercedes-Benz. Entering the colorful and sometimes freaky agency world my big love for technology, data and everything digital started to grow. At webguerillas, one of Germanys leading Social Media agencies my profile has been completed and so now here I am, soaking up Big Data from the web to create unique experiences for you, for me and for all the brands we love.

Examples of previous talks / appearances:

Mercedes-Benz Social Media Night

Monatliches Update zu den aktuellen Social Media Trends und Hypes auf der Social Media Night des Social Media Club Stuttgart.

This talk is in: German


Online Marketing Forum 2017

Impuls-Vortrag: "Influencer – Blah. Platzt 2017 die Influencer-Blase? Warum es nicht mehr reicht, den hippen Creator ein Produkt vor die Kamera halten zu lassen und warum sich dennoch der Einsatz von Meinungsführern lohnt."

This talk is in: German


Influencer Marketing Forum 2017

Praxis-Talk auf dem ersten Influencer Marketing Forum in München: "Influence your home - Wie LG Electronics sein Home Appliances Segment insta-worthy in Szene setzt"

Interview zum Vortrag: http://espresso-digital.de/2017/11/30/julia-antkowiak-fuer-erfolgreiches-influencer-marketing-gilt-data-is-king/

This talk is in: German