Eva Lutz

Online HR Marketing

My twitter handle:


My website/blog:


My topics:

keynote speaker employer branding social media recruiting social recruiting candidate journey train the trainer

My languages:

German English

My city:

Heimat: München, Vorträge in Deutschland, Österreich und in der Schweiz (DACH)

My country:


My bio:

Besides working as Interim HR Manager, I love to work as a trainer for HR professionals.
via eMBIS GmbH: Social Media for HR: http://bit.ly/tB3D0g
via Management Akademie der Sparkassen Finanzgruppe: http://bit.ly/1KoVd55

Quite recently I realized that this started actually in 2001 when designing and delivering an in-house HR training - just to get my colleagues inspired, to share knowledge and learn from each other´s unique experience. I named my first program "tool time" to reflect my education to work as carpenter. Having convinced my boss - thanks to Klaus - the HR department met for an hour once a week to learn from each other - a team member provided some slides about his/her hottest HR topics / projects ever done.

It´s great to work based on my strength, as a motivator, inspirator, maximiser. Besides that Gallup Strengthfinder tool showed my talent in wooing people. In the end my basic setting is, that everything is connected – what turns out great when networking.

My current training (2 day´s) is called "Social media for HR". It´s based on communication and cooperation, employer branding, changing role of HR professionals, social recruiting, what it means to be authentic as a part of a company...

Just check the seminars stated below or contact me to find out more:
Mob: +49 152 34002465

Examples of previous talks / appearances:

  • Candiate Journey

    Keynotes für DIE ZEIT Chancen & Karriere, Workshop Online-Personalmarketing:
    "Candidate Journey - Was wir für das Employer Branding aus dem Bereich Multi Channel Kommunikation lernen können"

  • Online Personalmarketing

    Offene, bundesweite Seminare für eMBIS GmbH, Akademie für Online Marketing:

    Personalmarketing Online – effizientere HR-Strategien durch Social Recruiting und Employer Branding

  • Märkte sind Gespräche

    Praxisseminar für ISWA, Märkte sind Gespräche:
    "Facebook, instagram, twitter als Kommmunikationsinstrument zur Mitarbeitergewinnung"

  • Equal Pay neu denken

    Podiumsdiskussion: "Equal Pay neu denken" bei den Digital Media Women #DMWMUC

  • Schulterblick und Du machst klick

    Impuls-Vortrag für Social Secrets http://www.snmuc.com
    "Schulterblick und Du machst klick"

  • Unter der Lupe: Dialog, Authentizität und user generated content

    Eröffnungsvortrag für OVERBECK Job Lounge
    "Unter der Lupe: Dialog, Authentizität und user generated content"
    Social Media für Personaler

  • Social-Media und e-recruiting

    Eröffnungsvortrag und Podiumsdiskussion für die Firmenkontaktmesse der Hochschule Weihenstephan, Triesdorf Connect
    "Social-Media und e-recruiting"